Personal Branding.

I love this post so much, because it is something I have constantly evangalized to friends, clients, and prospects. I can talk about it for hours, but I'll let Chris Brogan's article paraphrase it for me.

My Best Advice About Personal Branding

Posted: 12 Aug 2008 04:30 AM CDT

In some ways, personal branding is noise. It's talking about one's self instead of talking about something that's useful to others. But another way you might look at it is that personal branding is leverage: once you know me, you start to build a relationship with me. Once we have a relationship, I can share even more with you. The more we share, the more likely we'll have other common interests down the road. It's definitely part of the whole social media story, the rise of "me," and personal branding. Here are 10 posts about personal branding from this site:

My Best Advice About Personal Branding

1. 100 Personal Branding Tactics Using Social Media
2. The Real Power of Personal Branding
3. Develop a Strong Personal Brand Online (part 1)
4. Develop a Strong Personal Brand Online (part 2)
5. Strip Malls for Personal Brands
6. Passion Drives Personal Brand
7. Elements of a Personal Brand
8. Personal Branding and Social Media
9. Quick Branding Tips for Individuals
10. 10 Ways to Make Your Next Conference Better

Here are some folks I think do personal branding very well:

• Gary Vaynerchuk
• Christopher S. Penn
• Justine Ezarik
• C.C. Chapman
• Mitch Joel
• Jeremiah Owyang
• Liz Strauss

Is that everyone? Hardly. But those came right to mind. Hopefully, my advice will help you think about your own personal brand. What do you think?

originally from tech crunch and http://www.shoemoney.com/2008/08/12/twitter-sets-2000-follower-limitation/

Twitter is starting to limit how many other Twitterers any one person can follow. While the number varies based on different factors, for most people (other than Robert Scoble) the ceiling seems to be 2,000. This has caused some consternation among bloggers (blogsternation?). You'd think Twitter was limiting free speech. But it's not. It's trying to limit spam and perhaps this will help with its scaling issues as well.

There is still no limit on how many people can follow you. And some people (like Scoble, who follows 21,000 people), may be grandfathered in. For normal humans, though, there is really no need to follow more than a few hundred people. (Although, a fake follow would be nice just so people don't feel bad when you don't reciprocate their follows).

But the power of Twitter is more about how many people are following you than how many you are following. It is about pulling together an audience and talking to them directly, and letting them reply directly in a way that seems intimate but is still quasi-public.

The limit on how many people you can follow actually reinforces this dynamic. When you send out a Tweet, it is a one-to-many communication. When you follow other people's tweets, that becomes a many-to-one river that quickly becomes hard to manage.

Some people are suggesting that Twitter might start charging a premium subscription for people who want to follow more than 2000 others. But I'm not sure there's much of a business there. Hard-core Twitterers might be more willing to pay for guaranteed up time or other extra features. If Twitter is going to charge heavy users extra, it would make more sense to charge people who have a gazillion followers because they have more to lose if they can't use Twitter: their audience. Except that would only work if there were no other alternatives they could migrate to, such as FriendFeed or Identi.ca .

And if you ask Twitter co-founder Evan Williams what his business model will be, as we did, he'll tell you he is thinking more along the lines of charging commercial users of the service than power users.And that's probably a good idea, because alienating the power users is a sure way to drive them to other services, and their audiences with them.

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CrunchBase Information

Twitter

Website:	twitter.com
Location:	San Francisco, California, United States
Founded:	March 1, 2006
Funding:	$20.4M

Launched in July 2006, Twitter is social networking and micro-blogging site that allows users to post their latest updates. An update is limited by 140 characters and can be posted through… Learn More

Information provided by CrunchBase

This post was originally posted by our content partner Techcrunch and has been republished with permission.

Gov't 2.0

http://mashable.com/2008/08/07/theory-of-social-government/

Bloggers Everywhere... want more readers?

Good Afternoon Bloggers,

So you want to promote yourselves, yes? Well if you do or do not understand social media it is still important to know where you can find information or someone who does. I can propose a number of websites, other bloggers who constantly write on the subject, and I happened to know a pretty good social media maven too -- hint hint. Anyway if you are looking for some new social networks to join or just want to promote your blog, check out Sniki Wiki there you can add your blog to the list of other bloggers, reference articles you've written relating to social media and social marketing campaigns, or just rummage through the thousands of social networks that may interest you.

On the other hand if you just need some consulting time to learn more about social media, or want someone to just write up a list of social networks that relate to you and your clients... or even one step further you want someone to set up all your profiles and then take the time to explain how you can benefit from them, let me know.



--
Desarae A. Veit
Interactive Marketing Specialist
August Ash, Inc.
8140 26th Ave. S., Suite 105
Bloomington, MN 55425
p: 952.851.9400
f: 952.851.9405
dveit@augustash.com
http://www.augustash.com
http://www.twitter.com/desaraev
http://interactivemedias.blogspot.com

"Sit back, relax, and leave the website to us."

SOCIAL MEDIA. DESIGN. SEARCH. MARKETING.