The Leviy Effect: Book Review

Small disclaimer: The publishers or book's PR staff did contact me and request that I write a review of this book and sent me a complimentary copy, but I was not coached on what to write and I am not being paid for my opinions.

"The Levity Effect uses serious science to reveal the remarkable power of fun and humor in business: That leaders who are light-hearted earn more on average than their peers; that entertaining workplaces have more loyal employees and customers; and that employees who are considered humorous are vastly more likely to get promoted - especially to senior jobs." -- From the Levity Effect Website.

According to The Levity Effect benefits of practicing what this book preaches are genuine, lighthearted employees who want to retain employment with the company and become evangelists even long after they may have left your company. Now the book may not have said this exactly, but even the first chapter is all inspiring and full of intrigue (for a self-help book).
 

This book includes BIG NAME examples from Boeing, Nike, KPMG, Yamaha, Enterprise, Zappos to capture and display what happens when you put The Levity Effect into action in a real business. I love that they use research and case studies to highlight their theories rather then just pointing out opinions about how traditional business thinking needs to change. 

 

The Levity Effect is one of those engaging books that offers you a sort of self help on engaging your colleagues or clients to achieve a successful presentation, proposal and career (especially if you're new to the office). I highly recommend this book to anyone looking to lighten the mood or if you're the type of person who wants to also continue improving your positive character.

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Thanks for reading!

--Desarae A. Veit
Agency Couture