PR speaks through a media filter to reach its audience. At its best, it can cost effectively extend corporate positioning and garner tremendous good will.
Blogging is everything that PR isn't supposed to be. Blogs are conversations between company and customer.
Depending upon your perspective, bloggers and PR practitioners are either a couple in the early stages of a promising romance or Cold War adversaries seeking peaceful coexistence. To be sure, corporate blogs (official) and employee blogs (unofficial) and PR are fundamentally aspects of corporate communications. Ideally, they both inform, engage and help shape a company's brand and reputation. On the other hand, they appear to be working at cross purposes.
Dan Greenfield is vice president of corporate communications at EarthLink. His personal blog Bernaisesource and David Armano's TypePad Blog are the source for this quote.
Looking at my current metrics Wednesday, Friday, Saturday and Sunday are the most popular days for you guys to read my posts. Which I've probably made even more popular by double blogging on those days (putting out more than one post a day).
According to Dan Zarrella Data Shows: Articles Published on the Weekend are Shared on Facebook More. He also says that Saturday is the most popular day for your posts to be read on Facebook, and explains this phenomenon is because the majority of companies don't allow you to use social media at work. Makes sense.
What days and times are most popular for you to blog? I've noticed early morning, when people first wake up, lunch time and late late night are all very popular times for people to retweet me, reply to me and read my blog. Let's share, what's the best time of day for you?
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